AI Insights · Timothy · July 2024
Top 5 Social Apps on Android in the Middle East in Q2 2024
Discover the performance of the top 5 social apps on Android in the Middle East during Q2 2024, including trends in downloads, revenue, and active users.
The second quarter of 2024 saw notable performances from the top 5 social apps on the Android platform in the Middle East. Here’s a detailed look into their trends in weekly downloads, revenue, and active users.
TikTok experienced a strong quarter with weekly revenue peaking at approximately $977K by the end of June. Weekly downloads showed significant fluctuations, reaching a high of 207K in early June. Active users remained robust, growing from 19.7M at the start of April to over 20.5M by the end of June.
Facebook maintained a steady performance. The app's weekly revenue increased gradually, peaking at around $37K in the last week of June. Downloads saw a slight decline towards the end of the quarter, decreasing from 190K in early April to 157K in late June. Active users remained steady, hovering around 22.9M throughout the period.
Instagram showed a stable yet promising performance. Weekly revenue saw a peak of approximately $31K at the end of June. Downloads fluctuated mildly, with a high of 134K in mid-June. Active users remained consistent, ending the quarter with around 17M users.
TikTok Lite - Save Data showed a notable increase in weekly revenue, reaching approximately $1.1K in the final week of June. Downloads peaked at 140K mid-April and saw a decline towards the end of the quarter. Active users remained stable around the 1.5M mark throughout the quarter.
Facebook Lite, while not generating revenue, maintained a consistent download rate, peaking at 92K in early April. Active users stayed relatively stable, with a slight decrease from 1.96M in early April to 1.9M in late June.
For more detailed insights and data, visit Sensor Tower.